Privacy policy

This Privacy Policy outlines the manner in which your personal information is gathered, utilized, and disclosed when you browse or engage in a transaction on arcanepc.au (referred to as the "Site").

Collecting Personal Information
Upon visiting the Arcane PC website, we automatically gather specific details about your device, encompassing data related to your web browser, IP address, time zone, and select cookies that have been placed on your device. Furthermore, while navigating through the website, we accumulate data concerning the specific web pages or products you peruse, the origins such as websites or search terms that directed you to our platform, as well as insights into how you engage with the site. We term this collection of data, which occurs automatically, as "Device Information."

The acquisition of Device Information employs the subsequent technologies:

  • "Cookies," which are files containing data that are positioned on your computer or device and frequently comprise an anonymous and distinct identifier. To gain a better understanding of cookies and instructions to deactivate them, please visit http://www.allaboutcookies.org.
  • "Log files," which monitor activities transpiring on the website and assemble data encompassing your IP address, browser variety, internet service provider, exit and referral pages, as well as date and time stamps.
  • "Web beacons," "tags," and "pixels," which are digital files deployed to document information about your browsing behavior on the site.
Additionally, when you embark on a purchase or endeavour to do so via the Arcane PC website, we compile specific details from you. This data encompasses your name, billing and shipping addresses, payment particulars (including credit card numbers), email address, and contact number. We label this assortment of information as "Order Information."

In the context of this Privacy Policy, the term "Personal Information" encompasses both Device Information and Order Information.

How do we use Your Personal Information?

The Order Information we gather serves the primary purpose of fulfilling orders placed through the Site. This involves processing your payment details, arranging shipment, and furnishing invoices and/or order confirmations. Additionally, we leverage this Order Information for the following objectives:

  • Engaging in communication with you.
  • Evaluating our orders to identify potential risks or fraudulent activities.
  • Offering you information or advertisements about our products or services, aligned with your stated preferences.

The Device Information we amass aids us in identifying potential risks and fraud, particularly via your IP address. Moreover, it contributes to enhancing and optimizing our Site. This involves generating analytics pertaining to how customers explore and engage with the Site, as well as evaluating the effectiveness of our marketing and advertising endeavours.

Sharing the Personal Information.
We disclose your Personal Information to third parties in order to facilitate its utilization as outlined above. For instance, our online store's functionality is supported by Shopify. You can find further information about how Shopify handles your Personal Information here: Shopify Privacy Policy. Additionally, we utilize Google Analytics to gain insights into how our users engage with the website. Details on how Google uses your Personal Information can be found here: Google Privacy Policy. Should you wish to do so, you have the option to opt out of Google Analytics by visiting this link: Google Analytics Opt-out.

Lastly, it's important to note that we might share your Personal Information as required to adhere to applicable laws and regulations, respond to legal requests such as subpoenas or search warrants, or safeguard our rights in other ways.

As previously explained, we utilize your Personal Information to furnish you with personalized advertisements or marketing communications that we believe align with your interests. For a deeper understanding of how targeted advertising functions, you can explore the educational resource provided by the Network Advertising Initiative (NAI) at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

If you wish to exclude yourself from receiving targeted advertising, you can utilize the following links:

Your Rights
Upon placing an order through the website, we will retain your Order Information in our records until such time as you request its deletion.

Changes
Our privacy policy might undergo occasional updates to mirror modifications in our practices or to align with operational, legal, or regulatory requirements.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at support@arcanepc.com.au